For Good Causes operates in the charitable donations sector, providing a platform that allows individuals to convert their unused loyalty rewards into donations for over 20,000 charities worldwide. The company primarily serves individual donors who wish to support charitable causes without using cash. Operating in the UK and globally, For Good Causes leverages a unique business model where it partners with loyalty programs and retailers to facilitate the conversion of points, miles, and other rewards into monetary donations. Revenue is generated through a combination of transaction fees and partnerships with corporations and loyalty programs. The platform also supports Gift Aid, allowing UK taxpayers to increase the value of their donations through tax relief. This innovative approach not only simplifies the donation process but also maximizes the impact of unused rewards, making charitable giving more accessible and efficient.

Keywords: loyalty rewards, charitable donations, Gift Aid, UK, global charities, individual donors, transaction fees, partnerships, tax relief, donation platform.