Imerso is a cutting-edge startup specializing in construction monitoring through advanced digital technology. The company operates in the construction and real estate market, providing a platform that creates highly accurate Digital Twins—3D digital copies of buildings that represent their current status with millimeter precision. This technology allows clients to visualize Building Information Modeling (BIM) data alongside real-world conditions, enabling them to verify the accuracy of building documentation with minimal travel, fewer meetings, and reduced time wastage.

Imerso primarily serves large property developers, construction companies, and facility managers. Notable clients include Stor Oslo Eiendom, a significant property developer in the Greater Oslo region, and Statsbygg, Norway's largest property owner. These clients use Imerso's platform to gain vital weekly insights into project statuses, helping them save costs, accelerate project deliveries, and improve facility management.

The company's business model revolves around a Software-as-a-Service (SaaS) approach. Clients subscribe to Imerso's platform, which they can access directly from their web browsers without needing additional plugins or installations. Imerso also offers supplementary services such as renting scanners and providing BIM advisory to support clients in deploying the platform effectively.

Imerso generates revenue through subscription fees for its platform and additional services. By offering a comprehensive solution that integrates seamlessly with existing BIM models, Imerso helps clients achieve significant cost savings and operational efficiencies.

Keywords: Construction, Digital Twins, BIM, SaaS, Real Estate, Cost Savings, Project Management, Facility Management, 3D Scanning, Technology.