Uni Cards is a fintech startup that offers a unique credit card service to its customers. The company operates in the financial services market, specifically in the credit card sector. Its primary target audience includes individuals who are looking for a hassle-free, secure, and rewarding credit card experience.

The company's business model revolves around providing a credit card that offers several benefits to its users. These include a 1% assured cashback on all spends, 5x rewards at the Uni Store, and zero forex markup for international transactions. This means that customers can earn back a portion of their spending, get more value from their purchases at the Uni Store, and avoid extra charges when using their card abroad.

In addition to these financial benefits, Uni Cards also offers a seamless user experience. The card is lifetime free with no joining fee or annual charges. Customers can also manage their card through a mobile app, setting their own payment limits, choosing how and where to spend, and even locking and unlocking their card. The company also provides round-the-clock support via WhatsApp.

Uni Cards generates revenue through the interest charged on the credit provided to its customers. It also earns from merchant fees whenever the card is used for transactions.

The company is committed to security and transparency, promising no hidden charges and a 100% money-back guarantee if a charge is applied without the customer's knowledge. It also maintains the highest level of security standards to protect its customers' money.

Keywords: Fintech, Credit Card, Cashback, Rewards, Zero Forex Markup, Mobile App, Customer Support, Transparency, Security, Financial Services.