ViralGains

ViralGains

ViralGains | Consumer-Centric Video Advertsing. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
€49—74m (Dealroom.co estimates Sep 2017.)
Boston Massachusetts (HQ)
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ViralGains is a dynamic startup that operates in the digital advertising market, focusing on ad journey orchestration. This means they create and manage the sequence of ads that a consumer sees, tailoring these ads in real-time based on customer sentiment—how the customer feels about the brand or product. The company serves a diverse range of clients, including brands looking to increase loyalty, drive sales, launch new products, and improve brand perception.

ViralGains' core product is the ViralGains Odyssey™ platform. This platform uses artificial intelligence (AI) to understand and respond to customer preferences and needs. By capturing the "voice of the customer," the platform ensures that ads are relevant and engaging, which helps brands maximize their media investments. The platform is particularly useful for brands aiming to increase market share by converting customers from competitors, educate audiences, or manage brand crises.

The business model of ViralGains is based on providing a software-as-a-service (SaaS) platform. Clients subscribe to the platform to create, manage, and optimize their ad campaigns. The company makes money through these subscriptions and possibly through additional services such as consulting or premium features.

In summary, ViralGains is revolutionizing digital advertising by putting customer sentiment at the center of ad strategies, ensuring that brands can deliver personalized and effective ad journeys.

Keywords: Ad Orchestration, Customer Sentiment, AI, Digital Advertising, Brand Loyalty, Market Share, Product Launch, Crisis Management, SaaS, Media Investment.

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