WiTricity is a pioneering company in the field of wireless electric vehicle (EV) charging solutions. The company's primary focus is on making the charging process for electric vehicles as easy and convenient as possible. This is achieved through their innovative wireless charging technology, which allows customers to charge their vehicles without the need for physical cables or plugs.

The company serves a broad range of clients, including automakers and consumers who own electric vehicles. They operate in the rapidly growing electric vehicle market, which is driven by increasing environmental awareness and government incentives for clean energy.

WiTricity's business model is centered around the design, testing, and manufacturing of wireless EV charging solutions. They have already developed their 5th generation of wireless charging solutions, with previous generations having been tested and deployed by global Original Equipment Manufacturers (OEMs).

The company generates revenue by selling these wireless charging solutions to automakers and other businesses in the automotive industry. They also offer a FastTrack program to accelerate OEMs into the world of wireless charging, providing another source of income.

In summary, WiTricity is a forward-thinking company that is revolutionizing the way electric vehicles are charged. Their wireless charging solutions not only make the charging process more convenient for consumers but also help to build brand loyalty for automakers.

Keywords: Wireless Charging, Electric Vehicles, Automakers, Consumers, Original Equipment Manufacturers (OEMs), Charging Solutions, Environmental Awareness, Clean Energy, FastTrack Program, Brand Loyalty.