Gravity R&D, through its Yusp Personalization Engine, specializes in creating personalized customer experiences at scale using advanced deep learning algorithms. The company serves businesses looking to enhance their customer engagement by providing data-driven, personalized content and offers. Operating in the digital marketing and e-commerce sectors, Gravity R&D's business model revolves around offering a SaaS (Software as a Service) solution that leverages user data to predict individual preferences and optimize customer interactions. Revenue is generated through subscription fees for access to their powerful personalization tools. The Yusp engine is designed to cater to both known and new visitors, ensuring relevant content delivery throughout the entire buying journey. This approach not only improves customer satisfaction but also drives higher conversion rates and profitability for businesses.

Keywords: AI-driven, personalization, deep learning, customer engagement, SaaS, e-commerce, digital marketing, user data, conversion optimization, content delivery.